Amuseables Christmas Tree loves dressing up. Sequins are essential, twinkle lights are a must, and tinsel boas? You best believe he’s got at least three on at any given moment!

He lives for December, of course, but truth be told, he’s more than a little miffed it only comes once a year. (“One month? For this level of glamour!?”)

And when the festive season’s over? He doesn’t de-tree. He rebrands. You’ve never seen a pine pull off Valentine’s décor quite like it.

Releases in store November 12th.